A brief introduction to Agile Website Redesign

It’s a common misconception that redesigning your business’s website is a finite project with a beginning, middle, and end. If you use your website for lead generation or e-commerce, a web redesign project never ends. Instead of a beginning, middle, and end, a website...

Website Redesign or Conversion Rate Optimization? That is the Question

To redesign or not to redesign: that is the question: Whether ‘tis nobler in the mind to suffer The slings and arrows of a giant web redesign project, Or to take arms against a sea of troubles, By using conversion rate optimization. To generate leads: to profit again;...

Google Non-Profit Grant Canceled? Here’s Your Rescue Guide

Here’s how to prevent your Google Ad Grant from being suspended or canceled This article was written to help nonprofits prevent cancelation of their Ad Grant and accomplish four key goals: Ensure compliance with newly updated Google Ad Grant changes and...

How GDPR Improves Your List Building Strategy

Your list-building strategy is about to change. And we can thank GDPR for it. With the imminent arrival of the European Union’s new legislation covering data and privacy protection, the General Data Protection Regulation (GDPR), our approach to finding and...

AdWords Notes – What to Expect With the New Adwords Interface

New Adwords UI Bring Recommendations & An Account Performance Score Lately, there's been quite the stir over several productivity updates in Adwords - most notably the ability to makes notes and changes directly within the UI. The new AdWords interface from Google has...

SEO for help desk content – SEO Best Practices for Your Help Center

FAQ SEO Best Practices Creating informative help desk content articles and FAQs takes considerable effort, but the value is well worth the hours put in. Good content provides great customer support by helping your audience make sense of your product or...

CRM form strategies for clean data

Your CRM database is your lifeblood. With the right data and the right data points, you can create contextually relevant content that converts prospects into customers. But...if your database is messy, if your contact records are incomplete, your database becomes a...

Why was your Google AdGrant canceled?

Was your Google Ad Grant canceled? If so, it may be your content. Your website must have high-quality content and be functional.  What does this mean? If you are new to the Google Ad Grant, it requires a clear description of your non-profit mission.  Your website must...

Google Grant Suspended? Here’s how to fix it.

Google Grant Suspended? Fix it with Google Ad Grant Management and Compliance. One of the biggest issues facing nonprofit organizations is how to get the word out about their cause and raise money. With the Google Grant, you can check off both boxes. Google Ad Grants,...

Cluttered Sales Process? Get the AeroLeads Lead Generation Tool

 AeroLeads Review:  Solid Lead Generating Software As a B2B marketing agency that is constantly on the lookout for an easy-to-use and efficient tool to sift a large number of leads—and organize those leads—  AeroLeads checks all the boxes. AeroLeads is a solid chrome...

A brief introduction to Agile Website Redesign

It’s a common misconception that redesigning your business’s website is a finite project with a beginning, middle, and end. If you use your website for lead generation or e-commerce, a web redesign project never ends. Instead of a beginning, middle, and end, a website...

read more

How to save money on Google Ad campaigns

Lessons learned and applied from non-profit grant management will help improve the effectiveness of your campaigns Did you know that Google gives qualifying non-profits $120,000 per year of in-kind advertising with Google Ads? To qualify, you need to jump thru some...

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SEO is not a strategy – it is a way of life

SEO is not a strategy. Rather it's a mindset focused on making it as easy as possible for your visitors to find what they need. You can stop reading now if you want. There is no dark magic, voodoo or black hat. Google is too smart for that. If you are useful - on and...

read more

How GDPR Improves Your List Building Strategy

Your list-building strategy is about to change. And we can thank GDPR for it. With the imminent arrival of the European Union’s new legislation covering data and privacy protection, the General Data Protection Regulation (GDPR), our approach to finding and...

read more

CRM form strategies for clean data

Your CRM database is your lifeblood. With the right data and the right data points, you can create contextually relevant content that converts prospects into customers. But...if your database is messy, if your contact records are incomplete, your database becomes a...

read more

Why was your Google AdGrant canceled?

Was your Google Ad Grant canceled? If so, it may be your content. Your website must have high-quality content and be functional.  What does this mean? If you are new to the Google Ad Grant, it requires a clear description of your non-profit mission.  Your website must...

read more

Google Grant Suspended? Here’s how to fix it.

Google Grant Suspended? Fix it with Google Ad Grant Management and Compliance. One of the biggest issues facing nonprofit organizations is how to get the word out about their cause and raise money. With the Google Grant, you can check off both boxes. Google Ad Grants,...

read more

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Macon Raine - A Chicago B2B Marketing & Advertising Agency

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4949 Forest Ave Downers Grove, IL, 60515, United States.

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We know CRM. We know marketing automation. We know your industry. We know where your decision makers spend time and we know how to reach them. Let us help you achieve your marketing goals.