Vacant Investment Properties Protection Provider Selects Macon Raine

CHICAGO – Macon Raine, a Chicago-based B2B SEO and PPC content marketing agency, has announced a new strategic marketing partnership with DAWGS Inc. – a provider of vacant investment properties protection and security. DAWGS is revolutionizing the building security industry with vacant investment properties protection. DAWGs’ impenetrable, proprietary door and window guards are uniquely designed to prevent theft, […]

Landing page optimization as product development

Lean product development says the first step of any new product launch is “get out of the building and talk to your customers.” After all, why would you build something that customers won’t buy? Once you’ve gotten out of the building and are closer to understanding customer requirements, the fastest way to confirm product/market fit by […]

10PERCENTAGENCY IMPROVES LANDING PAGE CONVERSION

Pay for performance landing page optimization agency guarantees success CHICAGO, JANUARY 22, 2015 – Macon Raine, a Chicago-based marketing firm, announced the launch of the 10PercentAgency, a new division providing pay for performance landing page conversion optimization. Taking a unique approach to the marketing agency business model, the 10PercentAgency helps clients increase conversion on a […]

Macon Raine welcomes B2B media relations veteran Andrea Schnorr to the team

With more than 15 years of B2B media relations experience, Andrea specializes in providing strategic direction, messaging & positioning implementing & executing media relations programs and writing content. Throughout her career, Andrea has developed and implemented successful communications programs for a number of high-profile companies including Dow Chemical Company, Molex Incorporated and Rogers Corporation. She has established relationships […]

Marketing Agency in the Spotlight

Marketing agency profile: This article, written by the Illinois Technology Association, profiles Macon Raine’s growth over the past three years.The ITA Spotlight is a weekly blast to the Illinois Technology Association’s audience of 30,000 champions for start-up and new business activity in Illinois. The Spotlight provides readers with a profile on some of Illinois’ cutting-edge tech companies; illustrating […]

Build client trust with a no-stupid-deals policy

Woo hoo! You reap what you sow. A client we once fired just hired us.  She appreciated the fact that we stuck to our guns. Doing the right thing sometimes hurts. No sales person wants to say “no” to a new deal. No one wants to walk away from revenue. But sometimes, you must. When […]

Notable internet finds

Every so often, I’ll publish a list of great content found on the web. Most of these links relate to sales excellence and process which is one of my soft spots. Here’s a quick listing of good content that I have stumbled across in the past few days. I’ll try to be as brief as […]

Macon Raine adds senior account consultant

AURORA, IL, January 2, 2009 – Aurora-based Macon Raine, Inc., a management consulting, marketing and demand creation firm has added a new senior consultant to its ranks. Senior Consultant Pamela Taylor brings 14 years of experience in marketing, communications and public relations through her work with Oracle, Sun, Intel and Cisco while a business development […]